AI Search Analytics

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AI source mix

last 30 days

AI crawler activity

requests per bot

Sites ranked by AI referral traffic

Site Provider AI referrals Total RUM pageviews Bot crawls
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Near-me / local-intent queries

Needs Google Search Console

Tracks impressions and clicks for queries that signal local intent:

  • "near me" queries
  • ZIP-code queries (5-digit pattern, e.g. plumber 11201)
  • Neighborhood/city queries (configurable list)
  • "open now", "around me", "in [city]"

Cloudflare and Netlify can't see search queries - only Google Search Console exposes that data. Wire up via GSC OAuth.

Google Business Profile

Needs GBP Performance API

For each site with a Google Business Profile:

  • Business profile views (search vs. maps)
  • Discovery searches vs. direct searches
  • Calls, direction requests, website clicks
  • Top search queries that surfaced the profile